Storytelling With A Basic Press Release

121815_juneau-and-patacinis-smallNewsroom inboxes are flooded each day with story pitches and events to cover, which is why a press release that tells a story can be an effective way to cut through the daily clutter.

Here’s an example of that concept…


Butte’s Montana Standard made the trip to Whitehall to cover the honorary diploma celebration.

Read the story here.